TRENTON - New Jersey Secretary of Agriculture Douglas Fisher announced Sept. 3 the department is partnering with The Community FoodBank of New Jersey (CFBNJ), The Food Bank of South Jersey, Mercer Street Friends, and Norwescap to help prevent food waste.
According to a release, the campaign was introduced on the NJDA Facebook page this week, and at www.MoreMealsLessWaste.com, to inform residents and businesses about what can be done to help prevent food waste. Billboards, social media ads and radio spots will provide some suggestions for food waste reduction and direct people to the new website for more information.
September is Hunger Action Month, which includes New Jersey Food Waste Prevention Day Sept. 17 and the International Day of Awareness on Food Loss and Waste Reduction Sept. 29.
“Learning how to be more efficient with food allows individuals and businesses to maximize their budgets while reducing food waste,” Secretary Fisher stated. “This helps empower us to make more positive impacts economically and environmentally.”
It has been calculated that 40% of all food is wasted at an average of $2,200 per household in the U.S. each year. With that in mind, the campaign’s goal is to make everyone more aware of what can be done to prevent food waste by providing resources, at www.MoreMealsLessWaste.com.
The site includes ways on how to support food banks, including how to give food, make monetary donations or volunteer. It also offers suggestions on how consumers can save money and prevent food waste. Additionally, it has tips on how to store dry food, different methods to raise or give money, and various ways to volunteer.
In response to the economic crisis brought on by the COVID-19 pandemic, the CFBNJ distributed more than 30 million nutritious meals from March through July this year, many of them to people who are in need for the first time.
“Since the pandemic began in March, we have seen an unprecedented increase in requests for food assistance and connection to other essential resources, like SNAP,” CFBNJ President and Chief Executive Officer Carlos Rodriguez stated. “We want people and businesses to know that whatever they can give, whether it’s food, funds or time, is essential to our mission to combat food waste and hunger in New Jersey.”